![]() “We collated a lot of anecdotal evidence that larger organisations would specify CCTV to be installed and checked to Rotakin standards,” urged Archer. ![]() Leaving no stone unturned, early on in 2006 Archer and Hayes instigated an investigation in a bid to understand why sales in the UK weren’t up to scratch. “To be honest, though, the potential we believed existed for sales of this product within the UK CCTV industry still wasn’t being realised.” The web site attracted interest from abroad to the extent that overseas sales represented around 25% of all our business.” The APTA (America Public Transport Authority) – among other Stateside concerns – was making positive noises. “Some initial success was achieved,” chipped in Hays, “and awareness and sales consequently increased. “As a consequence, the marketing and sales efforts we devoted to the Rotakin offering were beginning to suffer.”Īrcher and Hays bit the bullet and duly established a separate company – designated Rotatest – designed to market and distribute the Rotakin offering alone. ![]() “The product didn’t sit well within our product range as a whole,” explained Adrian Archer as I chatted with him and Hays at Ludgate House, the City-based headquarters of SMT Online and. Although operational ‘in anger’ for little more than 12 months, Harlow-based CCTV In Focus is a thoroughly interesting proposition if you’re an end user of surveillance systems – and let’s face it, these days there aren’t many security professionals at managerial or director level who don’t fit it into that substantial sub-set.įor the 15-year period leading up to 2007, colleagues Adrian Archer and Andy Hays had been working with private sector businesses, public sector organisations, security forces and all manner of law enforcement authorities around the world, their engineering company dutifully manufacturing and supplying Rotakin (the CCTV testing device developed by the Home Office that rather resembles those cardboard cut-out human targets you find at the end of a police firing range). ![]()
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